ICONIC Conversational Commerce WeChat as a technological tool for sales, collects and organizes data related to followers and integrates the collected data with the main company platforms.

A bespoke suit for our customers

ICONIC Conversational Commerce, the most sophisticated platform in Europe for advanced WeChat management. It enables its use as a technological means for sales, it collects and organizes data related to WeChat followers, integrates the collected data with the main corporate service platforms, granting the supervision of the Chinese distribution channel and subsidiary directly to the headquarters.

We like to do things properly

ICONIC Conversational Commerce allows you to integrate WeChat with media libraries and business systems (CRM, ERP, DAM, Clienteling) and to sell directly with WeChat (through a "store front" module already prepared for the opening of pop-up stores or through the eCommerce platforms in use such as Magento, Hybris or others). ICONIC Conversational Commerce enables the rapid distribution of content and services in China thanks to Tencent Cloud.

Core Module

Manage WeChat in a simple and at the same time evolved way, from both HQ and China

Store Front

Open and manage eCommerce in China directly within WeChat

Add ons

Integrate WeChat with enterprise systems to implement omnichannel strategies

A Retex platform

In order to meet omnichannel needs in the retail world, Retex has created ICONIC, a platform that encompasses all the solutions, applications, proprietary technologies and integrations that we have developed over many years of experience in accompanying retailers towards their future.

Discover the platform


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